‘66% of UAE visited restaurants for luxury tea,’ says Dilmah

Dilmah Ceylon Tea Company said, tea is getting high appreciation amongst the youth these days, as a trend is moving towards lower caffeine, healthier, rich in antioxidants and natural beverages.

Dilmah Ceylon Tea Company said, tea is getting high appreciation amongst the youth these days, as a trend is moving towards lower caffeine, healthier, rich in antioxidants and natural beverages.

Dilmah started dispatching tea to the UAE in the early 1990s and presently serves around 107 markets worldwide. The brand serves 30 airlines and around 3,000 hotels.


The company has recently celebrated the 30th anniversary of its partnership with Emirates Airlines. Both Emirates and Dilmah were only ten years old when that cooperation began. The length of co-operation can be accredited to a joint effort to offer creative, tea-inspired experiences to guests of Emirates both in Lounges and on flights.

Dilhan C. Fernando, Tea Grower and Dilmah CEO, said, “We have crafted together. The Pearl Anniversary of our co-operation was celebrated with the launch of a small batch, seasonal and limited-edition tea. That focus will persist because the tea category is in gain in the region, on the health and wellness in tea, related to the natural antioxidants that tea uniquely offers. However, we will go further, presenting consumers with a unique outlook on the luxury that tea embodies, with a single estate, single region and seasonal teas that we make in our tea gardens.”

The UAE has been defined through its appreciation of luxury and is also a new benchmark for luxury in many different ways.

The latest research showed that 66% of the UAE visited a restaurant/hotel for a luxury high tea in the past year, and 58% of high-income guests only look for luxury tea in their rooms.

The brand has recently completed many sessions at the Dilmah School of Tea in Dubai and Abu Dhabi. More than 300 hospitality professionals benefit from the knowledge that ignites creativity and inspiration in tea, tea mixology, and tea gastronomy.

Tea is also expected by Euromonitor to have touched a value of Dh1 billion in 2021. The growth is also estimated to be sustained in the coming future as tea begins to feature noticeably in the beverage choices of a new generation of younger consumers.


Dilmah is a leading tea brand that conducted research with YouGov, and it showed that around 66% of UAE visited restaurants or hotels for luxury tea. It further revealed that 34% of guests order a luxury tea whenever they go to a hotel.

In support of promoting the role of luxury tea, Dilmah organized its School of Tea program, the World’s first tea school certificate in Dubai and Abu Dhabi, in the company of over 200 participants from the hospitality sector.


Please enter your comment!
Please enter your name here

Read More

Al-Marri appreciates Dubai Police’s efforts during meeting at Dubai Police High Command Council

An official meeting of the Dubai Police High Command Council was headed by His Excellency Lieutenant General Abdullah Khalifa Al Marri, who is the Commander-in-Chief of Dubai Police.

Dubai: Parking charges levied at several points at The Palm Jumeirah

Palm Jumeirah in Dubai has imposed charges at several parking locations for motorists. Parking meters have been installed at the Rast Crescent of the Palm Jumeirah beside the Aloft hotel

Elton John announces dates for his final tour- Farewell Yellow Brick Road!

Elton John is finally set to mark his final musical tour, which he announced three years ago, but the pandemic spoiled John’s plans. However,...


UAE ranks first globally in terms of business skills of its workforce

The United Arab Emirates has ranked first in the world in terms of the business skills of its workforce, as per a recent report by Coursera, a US online education company.

Amid Covid crisis, Google helps around 10 M people, businesses in Europe, Africa & Middle-East

According to the latest statics shared by the massively used search engine, it has helped more than 10 million people and businesses around Europe,...

Dubai: Doctors successfully performed facial deformity surgery using 3D printing

Doctors in Dubai, United Arab Emirates, have successfully completed surgeries on a young Emirati male patient to reform his facial deformities.